Kentucky Fried Chicken
Kentucky Fried Chicken
Modernization Project
Nutis spearheaded a transformative project for Kentucky Fried Chicken (KFC) aimed at revolutionizing the look and feel of their stores.
The primary objective was to create a contemporary, sleek aesthetic that would define the KFC outlets of the future. The proposed design incorporated innovative materials and elements, emphasizing brand identity and history while ensuring a simplistic, modern look.
Design Approach and Materials
- Abaco Beach Wallcoverings
- Stretched Canvas
- Wall Cloud Showcase (Powder Coated Aluminum)
- Wayfinding Elements
- Raised Letters (Expanded PVC and Brushed Aluminum)
Project Outcome
The collaboration resulted in a strikingly simplistic and sleek look for KFC stores, perfectly aligning with the vision of modernized outlets. The Abaco Beach wallcoverings played a crucial role in elevating brand presence while maintaining a contemporary appeal. The utilization of stretched canvas added a layer of artistic sophistication, creating a visually pleasing atmosphere.
