Monthly Archives: September 2016

Printing on Plastic – A Global Retail Impact

Have you ever walked through your local mall and wondered how each store has beautiful displays inside and outside? That’s the work of high-quality plastic printing, which Nutis Visual Communications Group has perfected over the past half-century. And it’s not only in the United States, but all over the world and in different languages as well.

Flexibility in plastic printing is what really sets the Nutis Visual Communications Group apart from competitors in the visual communications industry. The plastic printing capabilities at Nutis covers three different areas — screen printing, UV lithography and digital printing.

“With our capabilities with screen, UV litho and digital, there are very few plastics that we can’t print on, finish and die cut,” said Ira Nutis, the Owner/CEO at Nutis.

Nutis Visual Communications Group can screen print any plastic from 10 to 60 point styrene, UV litho print 10 to 30 point styrene and digitally print from 10 to 60 point styrene.

The different styrene points means that the Nutis Visual Communications Group can make extremely large plastic displays and scale for the client’s needs. When a brand turns to Nutis, they have all of their printing capabilities under one roof, which means not having to worry about dealing with multiple vendors.

“Basically, what it does for us is offer the most economical way for our customers to print their promotional displays,” Ira Nutis said. “We have three different ways to print on the same material for our customers depending on the quantity, the size and the look.”

Not only does each plastic printing method allows Nutis Visual Communications Group to offer the most cost effective product, but also it allows them to scale the process to meet the quantitative needs of any customer.

“We can scale to what the customer needs because in this day of age, a lot of what we create is customized for a specific market,” Nutis said. “They might have a need for 25 stores, and then go nationally for 14,000 stores. So we can do it for them in the most economical way possible.”

The printing capabilities of Nutis Visual Communications is second-to-none in the industry, and you can find Nutis’ work all across the United States and the entire world.

“We ship to Europe, the Middle East, Canada, South America and the islands,” Nutis said. “Where ever there’s a need for our print facility today, we can take care of that customer from the 1’s to the 100,000’s.”

Some people in the industry are focused on the dollars and cents that goes into plastic printing, but for Ira, it’s about helping the customers promote their brands and products in the most efficient and visually pleasing way possible.

“The satisfaction is not just seeing my product hanging up wherever I may walk around the world, “Ira Nutis said. “I see those pieces we printed meticulously, with love and care in our plant before it got to customers all across the globe. “I get satisfaction knowing each customer is promoting their products and selling their products with our help.”

If your company is looking to print point of purchase displays or signage, visit our contact page!

By | 2016-09-16T14:24:19+00:00 September 16th, 2016|blog|

Nutis Press: A Family Affair

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The Nutis Family has been setting the bar in the visual communications industry for nearly a century, not just in their hometown of Columbus, Ohio but nationally and internationally with brands that most people would recognize today.

The heart of Nutis lies within four generations of innovation and exemplary customer service, which has brought the company to the global scale that it is today.

“Back in the Ukraine, our family included printers and typesetters,” Nutis Visual Communication Production Manager Joey Nutis said. “When they came to America, they moved to Burlington, Vermont they were also printers there and eventually made their way to Columbus.”

Frank Nutis, the grandfather of Joey and Sam Nutis, brought printing back to the family in 1949 when he founded Nutis Press Inc. He led the company to new heights in the industry and served as the company’s CEO for more than 60 years.

“My grandfather carried the family tradition of being a printer and started his own company — Nutis Press. Eventually, my father got into the business, so did my brother, and so did I,” Joey said. “I’ve been a part of this business my entire life. Even from the time I was 12 years old in the summertime, I woke up early in the morning, walked to my grandfather’s house and then drove to work with him”

The backbone of Nutis is people who go above and beyond each day creating displays and storefronts in the company’s production facilities.

“The most important part of Nutis, first and foremost, is our team,” Sam said. “We wouldn’t be here without the people they make the entire operation possible. It’s not one single person.”

Many of Nutis’ employees have worked with the company for decades. The Nutis brothers not only grew up around the industry, but also the hard-working people who make the operation possible.

“We’re a family business our employees here are not just a number to us,” Sam said. “They are family and we wouldn’t be where we are today without the great people who have worked here over the years.”

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Nutis’ work force is second to none in the industry, and with great work comes great expectations.

“We deliver the utmost quality for printing, storefronts, and all of our displays, Also our service element is unparalleled. We are leaders in the service industries, especially on the storefront side of our business,” Sam said.

There’s no doubt that Nutis’ high standard of quality has attracted the attention of some of the most well-known brands in the world, which Sam says keeps the company motivated to be innovative in the visual communications industry.

“We treat brands with the upmost respect here,” Sam said. “A brand can come to Nutis and have high expectations. Your brand is as important to us as it is to you.

The versatility of Nutis’ printing capabilities is why clients continue to come back and continue to work with the company, and it’s no secret why.

“The most important thing to note is the vast capabilities our team has here,” Sam said. “We are proficient in printing, design, and electronics — so bring the whole POP package to our clients. We can do the structural, printing, and lighting. We can bring the whole entire storefront and in-store marketing package to our clients.”

Another aspect that clients love about Nutis is the flexibility and ability to adapt to the fast-pace, innovative industry of visual communications.

“When I started working here, the industry was at an interesting crossroads,” Joey said. “It transitioned to a short-run type of world. The run lengths kept getting smaller and smaller, and they got more and more customized. Our company had to keep moving to keep up with the industry’s pace. We purchased a variety of new digital printing equipment to stay on top of the industry.”

Nutis is always ahead of the curve and remains the leader in visual communications, not only in the United States, but also all over the world. However, for Sam and Joey, being ahead in the industry is more than just beating out the competition; it’s a family affair.

“It’s a legacy,” Sam said. “It’s 100 years of quality and service, and here’s to 100 more!”

By | 2016-09-14T18:21:35+00:00 September 14th, 2016|blog|